About

Simple Math is a concept we’re all aware of. We interpret it differently each time we think about it, though, and I think the flexibility is beautiful. In this case, it’s about how everything can come together for you when you put yourself in the right place at the right time. When you line your ducks up in a row. When you break a wine down to “yum” or “yuck”. A great glass of wine isn’t a mouthful of technical data. If it were, the resulting yawn would stain your shirt.

The goal here is to help readers cut through the noise and the hype; to break things down & get back to basics. We like what we like, and nobody else needs to dictate that. There’s CERTAINLY no complicated math about it. Value is value, whether in conversation or in the glass. Ride along with us and have some straightforward fun. No math test here.

Dumbing It Down

Deconstructing How We Talk About Wine

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